Buzzing venue, dedicated rehearsal space, multimedia platform, booking and promotions agency – over the past seven years, The Fridge in Alserkal Avenue has been at the heart of a new wave of original, homegrown music in Dubai. Today, with dozens of bands flourishing in the city thanks to the venue’s support and encouragement, we meet just a few of the key players in Dubai’s music scene as we go behind the scenes and explore The Fridge’s role in the rise and rise of innovative, engaging and exciting music in the UAE.