Warehouse Project Talks | Kevin Jones

Continuing a programme of talks in support of Warehouse Project by Vikram Divecha. Commissioned by Alserkal Avenue Programming.

Kevin Jones | Marketing Presentation for Boxed Branded Plush Toys as Art

The objective of this talk is to exhibit how our enterprise is best suited to:

- Highlight the warehouse as a non-neutral display space;

- Examine how brands play with commerce and art;

- Critique the critique. 

Kevin Jones is an independent arts writer based in Dubai. New York-born and Paris-bred, he has lived in the Middle East for the past 10 years and is currently the UAE Desk Editor for ArtAsiaPacific. He contributes regularly to The Art Newspaper,Artforum.com, ArtReviewAsia and FlashArt International. Regionally, his writing has been published in Harper’s Bazaar Art Arabia, Bidoun, Canvas, Brownbook and The National. His blog, unfinishedperfect.com, devoted to fostering a critical voice on art in the Gulf region, is perpetually launching.