In April 2011, the Salsali Private Museum (SPM) opened as the first Private Museum for contemporary art in the region. Today they house an eclectic collection of over 900 pieces of painting, photography, video art, sculpture and installations. These are showcased with aesthetic precision and attract worldwide interest. They also host the collections of guest collectors and travelling exhibitions from around the world and maintain a very high standard.
The mission is to contribute to the development of art and culture and support artists and the creative communities, while always promoting the culture of collections. They achieve this by encouraging individuals, families and corporations to collect art and share it with the public.
They are also the first collector centre in the world to provide a free of charge service to local and international collectors. This nexus and credibility in the market eases the uncertainty a collector might feel in putting his collection on display.
They are committed to doing what they can for the development of the United Arab Emirates and Dubai as an evolving hub for the art and culture for the Middle East.