Alserkal Programming presents the Avenue’s third annual Summer Programme: Sensing Memory. From a patchwork of sights, smells, sounds, textures, and tastes, our senses construct the world around us, creating memories in the process. Beyond perceiving what is, our senses evoke what was. A mere smell or sound—brewing coffee, or waves breaking on the shore—can take us back in time.
From July to September, Sensing Memory will draw from the UAE’s creative community and beyond to explore the connection between the senses and our personal and collective memories. The programme will feature a series of free events that are open to the public, including: a workshop exploring perfume’s potential to trigger memory of loved ones; tai chi lessons to tune participants into their bodies and senses; a lecture and workshop exploring traditional building materials from the UAE; an astronomy lecture exploring the cosmos through storytelling and different civilisations; and a book club reading the first volume of Marcel Proust’s In Search of Lost Time.
Stay tuned for full details and schedule of the programme.